Infuse a Growth Engine Into Innovation Projects

Many large companies want to teach people to “think outside the box.”

But it often makes for a lot of posted notes on a whiteboard without any execution.

Increase the speed of innovation

Where else has this
“Growth Engine” worked?

Start-ups and bigger organizations infuse growth-hacking and bootstrapped methodologies to get real results.

We’ve grown some of the fastest growing startups in Denmark and helped countless others

Most Innovation Projects Die Before They Get Started

 

What if large organizations were actually better at growth at a later stage? Large organizations struggle to think, build, and scale like start-ups.

Infuse the right processes alongside scalable models for rapid growth.

Most Innovation Projects Die Before They Get Started

 

What if large organizations were actually better at growth at a later stage? Large organizations struggle to think, build, and scale like start-ups.

Infuse the right processes alongside scalable models for rapid growth.

The earliest stages of innovation is too much guesswork and analysis paralysis

 

Building new products + business models requires a bootstrapped and growth-hacking mindset. Innovation projects fail due:

 Lack of rapid experimentation

 Missing bootstrapped methodologies

 Misalignment of skillsets for growth

We work along-side the project managers while rolling out a new product or service

The earliest stages of innovation is too much guesswork and analysis paralysis

 

Building new products + business models requires a bootstrapped and growth-hacking mindset. Innovation projects fail due:

 Lack of rapid experimentation

 Missing bootstrapped methodologies

 Misalignment of skillsets for growth

We work along-side the project managers while rolling out a new product or service

Posted notes and white boards don’t get results.

 “Innovation Theater” is so rampant there’s no existing model for success.

We allow companies to rapidly test and overcome challenges in early stage projects for better results in the long run.

 Stop putting your best talent into failed structures

 There’s no shortage of “ideas.”

 No hunches. No gut-feelings.

Prioritise foundational growth execution with rapid experimentation.

Posted notes and white boards don’t get results.

 “Innovation Theater” is so rampant there’s no existing model for success.

We allow companies to rapidly test and overcome challenges in early stage projects for better results in the long run.

 Stop putting your best talent into failed structures

 There’s no shortage of “ideas.”

 No hunches. No gut-feelings.

Prioritise foundational growth execution with rapid experimentation.

How much will it cost if you avoid infusing a growth into innovation projects?

There are countless examples on a global scale where massively funded corporate innovation projects failed. Nobody wants to talk about it… but it’s real.

Growth-hacking the market requires new processes.

How building a growth-engine for new innovation projects can solve all your problems

Most teams spent far too long working with old processes.

Existing infrastructure has always been in place.

Implementation has never been the game.

Get Measurable and Repeatable Results With Our 5 Phase Approach:

STEP 1

Discovery Audit

Identify your goals and work closely together with you to highlight the areas in which you can achieve substantial growth.

Audits across all channels and processes:

 Industry + Competitor Deep Dive
 Competitor Analysis
 Marketing and Sales Funnel + Tech Stack
 Website / Integrations
 Previous Campaigns
 Features and Benefits
 Content / Branding Strategy

STEP 3

Implementation

We set you up with a growth hacking action plan
and help you get results. Start the engine.

Building Foundations and Process Implementation:

 Build out projections
 Tool Selection
 Testing outlines
 Targeting exercise
 Integrations
 Tracking
 Automation
 CRM Integrations
 Conversion Funnels for Inbound / Outbound
 Digital Marketing Plan

STEP 5

Scalable Growth

After everything is automated and tracked.
We build out the growth-hacks meant to capture your target audience.

Creative Growth and Channel testing:

 SEM / PPC / SoMe / Forums / Organic / Email
 Content creation
 PR / Amplification
 Outbound / Affiliates
 A/B Testing
 SEO Optimization
 Conversion Rate Optimization

STEP 2

Prioritization

Based on what is uncovered in Stage One (Discovery),
we can set prioritisation of opportunities (projects).

 

Always based on a blend of urgent needs, quick wins,
and difficulty level to achieve.

Marketing strategy for growth:

 Difficulty
 Timeline
 Expense
 Resources

STEP 4

Reporting

We build a dashboard that captures the results of all campaigns.

Transparency for stakeholders.

Dashboards display daily, weekly, monthly, and quarterly results:

 Email
 Organic
 SoMe
 And Ads

Get Measurable and Repeatable Results With Our 5 Phase Approach:

STEP 1

Discovery Audit

Identify your goals and work closely together with you to highlight the areas in which you can achieve substantial growth.

Audits across all channels and processes:

 Industry + Competitor Deep Dive
 Competitor Analysis
 Marketing and Sales Funnel + Tech Stack
 Website / Integrations
 Previous Campaigns
 Features and Benefits
 Content / Branding Strategy

STEP 2

Prioritization

Based on what is uncovered in Stage One (Discovery),
we can set prioritisation of opportunities (projects).

 

Always based on a blend of urgent needs, quick wins,
and difficulty level to achieve.

Marketing strategy for growth:

 Difficulty
 Timeline
 Expense
 Resources

STEP 3

Implementation

We set you up with a growth hacking action plan
and help you get results. Start the engine.

Building Foundations and Process Implementation:

 Build out projections
 Tool Selection
 Testing outlines
 Targeting exercise
 Integrations
 Tracking
 Automation
 CRM Integrations
 Conversion Funnels for Inbound / Outbound
 Digital Marketing Plan

STEP 4

Reporting

We build a dashboard that captures the results of all campaigns.

Transparency for stakeholders.

Dashboards display daily, weekly, monthly, and quarterly results:

 Email
 Organic
 SoMe
 And Ads

STEP 5

Scalable Growth

After everything is automated and tracked.
We build out the growth-hacks meant to capture your target audience.

Creative Growth and Channel testing:

 SEM / PPC / SoMe / Forums / Organic / Email
 Content creation
 PR / Amplification
 Outbound / Affiliates
 A/B Testing
 SEO Optimization
 Conversion Rate Optimization

Implementation of a Methodical Process-Driven Approach To Growth-Hacking

There is no silver bullet for innovation.

Before putting money behind new products, services, and business models, examine your current approach and ask yourself if these projects are:

 Calculated     Measured   Flexible   Repeatable

We help small, medium, and larger organizations get REAL results. FAST.

Think of it as adding routes for scaling during product roll-outs, built with the agility of a start-up.

Some of the fastest growing companies in the world are trying to unlock and understand the secrets to growth.

Are you?

How much time would be saved if you worked with a team of growth-hackers that scaled the initial stages of new products and solutions?

We work along-side your team and project managers.
Growth-hacking the market requires new processes.

Create the right scalable models for rapid growth and keep the insights in-house.

Short term contracts – cancel anytime

Free consultation.

Not Convinced That Growth-Hacking Innovation Projects Is Right For You? Some companies already have a great marketing tech stack.

 

Each new client is different and we take a unique approach. We evaluate companies’ long term and short term growth potential. Your business might require a tailored approach. We want to work with you.
Get in touch and let us explain how our methods will work with your business model.