With social media being more influential than ever, companies are looking for ways of using it to their own advantage. What is grassroots marketing? Grassroots marketing involves engaging a targeted consumer group to share your company message with potential...
Ecommerce Analytics comprises different forms of analysis and can be used to track a number of features relevant to your company’s performance. What is ecommerce analytics? Ecommerce analytics is the use of data analytics tool to analyze the data customers...
In this age of social media, companies have increasingly turned to influencers to capitalise on their popularity and boost engagement with their companies What is influencer marketing? Influencer marketing involves companies sponsoring influencers to promote their...
Facebook Entrepreneur Groups are one of the most underutilized channels for learning from peers that are facing similar challenges as you. Every small busines and start-up is confronted with some challenges when they first get started. With the list of 50+ Best...
Color has always played a big role in a brand’s identity, however we have come to understand the color wheel much more in the last few years. This ebook goes into these revelations and the doors they can open for your business’s marketing efforts. What is...
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