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70 Best Influencer Marketing Platforms

Written By Julia
May 11, 2021

Are you looking for the best influencer marketing platforms to dip your toe in the waters of a social media marketing partnership? Or perhaps you’re after a top influencer marketing platform that features influencers at the pinnacle of their field?

Either way, influencer marketing platforms allow you to speed up your influencer search. Rather than manually searching social media, these platforms instantly provide you with a selection of influencers. 

In this post, we’ll take a look at the best platforms for every budget and industry so you can find the perfect platform, and influencer, as quickly as possible. 

We’ll look at: 

  • What influencer marketing platforms are (and what influencers are for that matter) 
  • Why you should be using influencer marketing platforms
  • How to start using influencer marketing for your business
  • And How to choose the influencer marketing platform that’s right for you
  • PLUS, we’ll review the 70 best influencer marketing platforms around

If you’re already an expert on The ‘Gram and can spot a great influencer on TikTok a mile off, skip ahead to the best influencer marketing platforms.




What is influencer marketing?

First thing’s first, what is influencer marketing? And what are influencer marketing platforms

From food to travel, influencers post content that people like. Think of influencers like one person magazines that specialize in a particular topic. 

In fact, the top fashion influencer has a comparable number of followers to the yearly circulation of fashion mag institution Cosmopolitan

Via Giphy

With the rise of influencers over the past couple of decades, companies have got in on the action by sponsoring them to promote products, services, or the brand as a whole. This is called influencer marketing. 

And this is where influencer marketing platforms come in. As the number of influencers has grown, it’s become increasingly difficult for brands to find an individual who is a good fit for them. 

The best influencer marketing platforms are a bit like online Yellow Pages for influencers. They provide brands and marketing agencies with the tools to find and engage with individuals who can promote them.

Many of these platforms have huge databases that can be refined based on the searcher’s requirements. 

The growth of influencer marketing

It might seem like influencers have only been around for a few years, but it’s actually been a thing since the Roman Empire, when celebrity gladiators endorsed products.

Via Giphy

However, since the dawn of the social media age, influencer marketing has grown enormously.

And whether you love it or hate it, this type of marketing is set to grow even more in the future.

Influencers now rival traditional celebrities in terms of their reach and engagement, which is crazy when you consider that social media influencers have kinda only been around for a few years.

What are the different types of influencers?

infographic showing number of followers by influencer tier
Infographic designed inhouse

There are 5 types of influencer:

Mega Influencers

Mega influencers typically have over 1 million followers. They’re usually internationally famous celebrities or influencers and obviously don’t come cheap! 

One point to bear in mind is that as you increase the number of followers an influencer has, engagement rates fall. Mega influencers average an engagement rate of about 2%, while nano influencers get about 8%.

Of course, Mega influencers have millions of more followers than Nano influencers. 2% of a million is a lot more than 8% of a thousand!

Macro Influencers

Macro influencers are those with a slightly lower reach, with followers numbering in the 500,000 to 1 million range. 

Macro influencers are sometimes less well-known celebrities. Whilst they have a large following, it can also be more difficult to negotiate contracts than with lower-tier influencers. 

Mid-tier Influencers

Mid-tier influencers have between 50,000 to 500,000 followers. They’re considered the sweet spot for many brands, as they engage with their followers directly in ways that higher tiers don’t. This adds authenticity that their followers appreciate. 

Mid-tier influencers are often experts in their field and have built their way up from 0 followers to thousands. 

Micro Influencers

This tier of influencer has between 10,000-50,000 followers. Micro influencers can be the experts of a very specific niche and cost less than the higher tiers. 

However, it’s worth bearing in mind that due to their smaller following, it can be harder to get game-changing results. 

Nano Influencers

Nano influencers are just starting out on their journey. For really small brands or start-ups, nano influencers can be a great choice. 

They tend to be more enthusiastic about collaborations and are often seen as highly authentic by their followers. 

However, this inexperience also comes with downsides. They are naturally less experienced on social platforms and there is also the chance their content will be less polished. 

infographic showing decreasing engagement rate with increasing number of followers an influencer has
 Data Source: Markerly

How should you choose the right influencer for your business?

It can be hard to choose platforms and influencers when there are so many available. Whichever platform you choose, you ultimately want to find an influencer that:

  • Is enthusiastic about your brand
  • Has good engagement rates from their followers
  • Has followers that match your target market
  • Fits within your budget 

It’s also worth keeping in mind that you will be associated with the influencer to some extent after your campaign has ended.

Check whether your chosen influencer has been involved in any controversy in the past. If they’ve posted something that you don’t think aligns with your brand values, it’s probably not worth the risk of entering into a partnership with them. 

Budget often plays a big part in which type of influencer you can choose, along with the result you’re aiming for.

Via Giphy 

What works for one brand won’t work for another, so whether you partner with one or two bigger players or a greater amount of smaller influencers depends on your strategy and goals

If you’ve never engaged in influencer marketing before, it’s probably a good idea to start small and work your way up from there.

Just don’t get disheartened if your first try doesn’t work out. As we’re about to find out, there are heaps of benefits to influencer marketing. If you persist with it, you’ll likely make gains in the long run. 

Finally, and perhaps most importantly, you want to find an influencer who you feel you can work with. You may well be interacting a fair amount with the individual, so it’s best to go with someone who will solve problems for you rather than create them. 

Why should you use influencer marketing?

Whilst the best influencer marketing platforms can make your life easier, you might be thinking questioning whether to even invest influencers in the first place.

Perhaps the biggest reason to use influencer marketing is the Return on Investment (ROI). Which is pretty great.

Whilst it’s certainly true that influencer marketing is not without risk, endorsements from the right influencer can give a brand significantly more engagement.

This is partly due to the fact that consumers will always be more likely to trust a person they already know than a brand they’re only vaguely aware of.

Via Giphy

Furthermore, influencer marketing can:

  • Increase Brand Awareness
    The top priority for many marketers when choosing to work with influencers is increasing brand awareness. As influencers have thousands (or even millions) of followers, they have the capacity to significantly increase awareness of a brand and its service or products. 
  • Reach the target audience effectively
    Delivering your message to the right audience is crucial. If done correctly, you can get amazing results; 8 out of 10 people have purchased something after a recommendation from an influencer.

There are clear rewards for brands who utilize influencer marketing. But while it doesn’t take too long to find an influencer, it can take a long time to find the right influencer.

The 10 steps to start using influencer marketing

If you want to start using influencer marketing, you need to follow these 10 steps:

1. Define your campaign objective

You can’t start a campaign if you don’t know what the purpose is! It might be to increase sales for a specific product or increase general brand awareness.

2. Define your KPIs for your campaign

The KPIs you should use for your campaign will differ depending on the purpose of the campaign. It might be stuff like engagement rates, mailing list sign up, or purchases for the specific product the influencer is promoting. 

Whatever you decide, you should set a goal for what you would consider to be a successful collaboration. 

3. Define your ideal influencer profile (demographics, engagement levels, niche, etc)

Before you start looking for influencers, you should define what it is you are looking for. You should consider your customer demographics and the niche you want your influencer to be an expert in. 

4. Thoroughly research and find influencers

Influencer marketing platforms are extremely useful throughout this process, but this is where they really come into their own.

As new trends in social media occur (the rise of video, for example) different influencers will be more or less appropriate for the type of content you are aiming to create. Consider researching future trends as well as what is popular now.

[Related Article: Social Media Trends in 2021 – the content your target customers are consuming]

5. Choose the possible best influencer(s) for your campaign

You’ll want an influencer that matches the influencer profile you defined in step 3 as closely as possible.

6. Approach them

If you’re targeting higher levels of influencer, it can be a good idea to contact a couple of different options, as you may never hear back from some. 

You don’t want to be waiting around for weeks to hear back from people. 

7. Agree to terms and set up a contract

Influencers will want to know what they are getting out of the arrangement, so make this clear from the beginning. It’s also a good idea to create a clear contract that both parties are happy with. 

That way, you’re covered if there are problems down the line. Influencer marketing platforms can help you do this, and there are free options in the list below. 

8. Launch your campaign

Show time! Make sure you keep in touch with your influencer to make sure they aren’t experiencing any problems. To a degree, you’ll need to allow them some creative freedom.

This is the fun part! Watching your campaign roll out. One of the best things about instagram is the wide variety of types of content you can create. A long-lasting campaign will contain several different content formats.

[Related Article: Pro’s and Con’s of Instagram – find out why Instagram is still so important]

9. Monitor the results of the campaign

The best influencer marketing platforms will come in handy here. Keep a close eye on the KPIs and objectives you set for your campaign. This will tell you whether the partnership has been a success!

10. Continue the partnership in further campaigns

If the experience has been a positive one and your campaign has been a success, you may want to continue working with the influencer on further campaigns.

What are the benefits of using Influencer Marketing Platforms?

Aside from step 1, influencer marketing platforms make the steps listed above way easier! Looking for an influencer by yourself can be pretty time-consuming.

Via Giphy

You have to trawl through hundreds of social media profiles to find an influencer who matches your specifications if you’re undertaking the process manually.

The best influencer marketing platforms usually have some or all of the following features: 

A searchable database with filter options

This is great for influencer discovery as it allows you to quickly and precisely create a list of potential candidates. Filter options include stuff like size of following, area of expertise, location, and more. 

Some databases will even tell you the brands that influencers are already partnered with. Bit awkward if you approach a competitor’s influencer and get turned down. 

Via Giphy 

Return on investment tracking

With this feature, you’ll be able to see whether you’re profiting from the partnership. It’s normally considered to be one of the key KPIs when measuring the success of an influencer-brand partnership, making it a key feature of the best influencer marketing platforms.

Fraud detection

Bot farms are nothing new. Fraud detection features tell you what percentage of an influencer’s followers are fake. Obviously, there’s no point in paying or giving away freebies if your influencer isn’t actually very influential.

Campaign tracking

Gives you access to other KPIs for your campaign. This includes stuff like engagement rates and can be useful for giving you a broader view of how the partnership is working. 

Keyword Suggestion Tool

A keyword suggestion tool will generate keywords for you. These essentially make searching the database a whole lot easier, and will aid you in finding the perfect influencer to match your needs.

Outreach tool

What sets the best influencer marketing platforms apart is if they offer an outreach tool. This enables you to quickly and easily contact multiple influencers and avoid ending up in their spam folder. Rather than copy-and-pasting the same message heaps of times, you only need to click one button.

Influencer insight tools

These give you further insights into your influencers and their followers. It allows you to find out about the demographics of an influencer’s followers. 

How old are they? What are they interested in? What’s the gender ratio? All of these questions are useful for finding an influencer that matches the target audience for your campaign. 

Like many online tools, the best influencer marketing platforms solve problems. The above tools streamline and enhance the process of influencer partnerships. 

What to expect from an Influencer Marketing Platform?

There is no single platform that works for everyone. The best influencer marketing platforms are unique and fit different needs. Before you start using any platform though, you’ll need to have a clear idea of:

  • What you want to achieve
  • What you’d define as a successful campaign 
  • Who your target market is 
  • What you’re prepared to offer influencers in exchange for their recommendations

It can also be a good idea to have contracts ready for when you do find your influencer, though some platforms do offer this as part of their service as well. 

Best Influencer Marketing Platforms

Here’s our list of the best influencer marketing platforms, in alphabetical order. We’ve given you a summary of each platform and highlighted the best parts about each one, so you’ll be on your way to finding an influencer in no time.

Achoo

Best for: Insights, data

anchoo
Via their website


Achoo is an excellent platform because it ranks the influencers by engagement, KPIs, reaches, and more! This is extremely valuable because it indicates if they’re a match for your business or not. 

It also provides information about influencers with the best ROI so you get the best results for your money! 

Besides these unique features, Achoo also offers the standard features (analytics, keyword filtering etc.)

Other special features:

  • CRM
  • Payment Tracking
  • Social Media Metrics

If you’re not sure Achoo is for you, we have good news: they have a free 30 days trial available!

Achoo also offers different pricing options starting from €199 for 20 unique active influencers per month. 

If that’s not enough for you, there’s always an option for 300 unique active influencers. 

Achoo supports the following platforms:

  • Blogs
  • Instagram
  • YouTube
  • Instagram Stories
  • TikTok

Adinject

Best for: Value for money

adinject
Via their website


Adinject is an integrated platform founded in 2016 in Singapore.

This app helps you find and filter affiliates, bloggers, influencers and business prospects from millions of contacts! 

A cool feature of Adinject is that it suggests the best influencers for your business FOR FREE! You just have to insert your website URL on their homepage. 

They offer hand-picked influencers from all niches and of course, analytics are available for all of them.

Besides the basic features, you can also:

  • Track your ROI
  • Make payments on their website
  • Pay when you’re satisfied

Adinject offers a 15 Days Trial for all of their plans. Starting at only $9/ month, the platform makes it affordable for businesses of all kinds.

Supported platforms:

  • Facebook
  • Instagram
  • Twitter
  • Youtube

Affable

Best for: B2C Brands, PR Agencies, Marketing Agencies, Media Agencies

affable
Via their website


Affable is another platform with origins in Singapore.

They are an AI based influencer platform.

Affable is an excellent platform that integrates basic features such as an in-depth influencer database, social media metrics, content management, and ROI tracking.

Special features:

  • Eliminate influencers with fake followers
  • Adding an influencer to their platform instantly

They offer 3 types of subscriptions: SME, PRO and ENTERPRISE. 

If you want to access all the features they offer, you will have to pay for the ENTERPRISE subscription.

Unfortunately, they do not offer any clear information about the pricing, but encourage those interested to contact them.

Supported platforms:

  • Instagram
  • Facebook
  • YouTube 
  • TikTok

Facebook, YouTube and TikTok are available only for PRO and ENTERPRISE subscriptions.

Afluencer

Best for: Tailored experience

afluencer
Via their website


Afluencer connects influencers with brands, meaning that both influencers and businesses are welcome on the website.

The platform offers a wide range of niches; from “Beauty to Lifestyle and beyond”. 

Some of the basic features include:

  • Influencer Discovery
  • Managing “collaborations”
  • Communication with the influencers

They specialize a lot in offering tailored experience to their users:

  • Custom Video production to promote your partner program
  • Maximum traction with the help of Afluencer team

They have a subscription based pricing and offer possibilities both for brands and for influencers.

Brands’ subscriptions start at $49/ month.

Afluencer supports the following platforms:

  • Instagram
  • TikTok
  • YouTube
  • Facebook

AspireIQ

Best for: User Experience

aspireIQ
Via their website


AspireIQ is a great platform if you’re looking for a seamless experience.

On top of that, their database offers 6M+ influencers.

They offer basic features such as:

  • Live chat with the influencers
  • Influencer Discovery
  • Analytics

Some of the more unique elements they offer include:

  • Slack Community for marketers
  • Brand Listening
  • Tailored services

They do not offer a free trial directly, but you can request a demo.

While they do not specify their pricing plans, they craft custom plans for each user. You will have to get in touch with them.

Supported platforms:

  • Instagram
  • YouTube

Blogsvertise

Best for: Content and driving customer loyalty

blogsvertise
Via their website


If you’re looking for a platform to maximize your customer lifetime revenue, Blogsvertise is the platform for you!

This platform is for both influencers and advertisers.

They offer 32 different categories to choose from.

Some of the basic features include: 

  • ROI tracking
  • Following up on influencers’ activities

This website is different as they offer:

  • Sponsor Blog Conversations
  • Homepage text links
  • Banner Ad Networks 
  • YouTube Videos

Blogsvertise offers pricing models for both brands and influencers.

As a brand you can choose to select influencers for a one-time order (Adhoc Order); select influencers for a monthly quota (Self Service Model) or let the Blogsvertise team manage your needs (Full Service Model).

With the Self Service Model, prices start at $179 per month.

If you choose the Full Service Model, be aware that the prices start at $975/ month 

Supported Platforms

  • Blog
  • Facebook
  • Instagram
  • Twitter
  • YouTube

BrandMaxima

Best for: USA, EU, Middle East and South Asia

brandmaxima
Via their website


BrandMaxima advertises itself as having “the world’s largest influencer database”.

With over 100 million registered influencers, BrandMaxima has something for everyone.

They offer all the basic features (influencer analytics, influencer discovery, campaign tracking etc.)

Some unique features they offer:

  • Dedicated Account manager (for enterprise plan)
  • Influencer demographics (audience gender, age split, location, etc.)

BrandMaxima offers a 7-day Free Trial.

You can also contact them for a demo.

They have a simple and straightforward subscription based pricing split in 3 categories: standard ($199/month), premium ($799/month) and enterprise.

If you are interested in the enterprise plan, you will have to contact them.

Moreover, if you choose to be billed yearly instead of monthly, you will have 40% off! 

Supported Platforms

  • Instagram
  • Twitter
  • YouTube
  • TikTok

BrandSnob

Best for: Saving Time

BrandSnob
Via their website


BrandSnob focuses on saving time.

So much that they are not working like any platform mentioned above.

The idea behind BrandSnob is that anyone can promote your brand. You just have to post your fee, the type of post you want and wait for offers from influencers to come.

Unfortunately, there’s no way to actually pick the influencers by yourself, but you can invite them to make content for your brand.

The AI continuously learns your needs and improves the suggestions. 

Not sure if BrandSnob is for you? Don’t worry! They offer a 7-day Free Trial and you can even get a $50 back on your first month.

They have a flat monthly membership of $185.

BrandSnob supports the following platforms:

  • Instagram

Collabstr

Best for: One time purchases

collabstr
Via their website


If you’ve ever been to Fiverr, you know how easy and straightforward it is.

The same goes with Collabstr! It is very easy to use and it also offers some basic features:

  • Campaign Analytics
  • Influencer Discovery
  • Influencer Tracking
  • Social Media monitoring

With a couple of filters (platform, category, followers, budget) you can find 100s of influencers that fit your brand.

They all have different fees and offer different services.

There is no free trial, but it’s not a subscription based platform either.

You just have to pay when you agree with the influencer on a specific service. The platform takes a 15% transaction fee.

Supported platforms:

  • Instagram
  • TikTok
  • YouTube

Companion

Best for: Brands and agencies who manage influencer campaigns in-house.

companion
Via their website


Companion is an excellent platform for those who want to manage and track campaigns.

They offer basic features such as:

  • Content tracking
  • Influencer analytics
  • Campaign Management

Some unique features they offer are:

  • Benchmark value calculator
  • Fully customizable

They do not offer a free trial and the pricing starts at a $500 flat rate, per month.

In order to sign up, you will have to fill up a form and wait for the Companion team to contact you.

Supported platforms:

  • Instagram
  • YouTube
  • Twitter

Current

Best for: Building ambassador programs, maximising revenue

current
Via their website


Current is an exceptional platform if you are looking for an easy solution.

Current will handle everything for you and make sure you succeed. Basic features include:

  • Influencer Discovery
  • Social media monitoring
  • Campaign analytics

Some unique features include:

  • Reaching to potential partners 
  • Chatting with the entire community
  • Budget allocation 
  • Custom brand boxes

Before signing up for Current, you will have to request a demo.

Current does not offer a free trial.

Supported platforms:

  • Facebook
  • Instagram
  • Twitter
  • YouTube
  • TikTok

Fanbytes

Best for: Marketing to Gen Z and Millenials

fanbytes
Via their website


Fanbytes is an amazing platform if your target audience is people born between 1997-2015.

They are running Gen Z focused campaigns.

The platforms offers basic features such as:

  • Detailed Influencer Profiles
  • Process tracking

It also provides with more unique features:

  • AR lenses
  • Content creation

In order to get a quota, you will have to get in touch with them.

Unfortunately they do not offer a free trial, but they offer a free consultation where you can talk with them about your business needs.

Supported platforms:

  • TikTok
  • Snapchat
  • Instagram
  • YouTube

Fohr

Best for: Authentic content

fohr
Via: Google Search


Fohr advocates for a genuine experience. Their purpose is to provide brands with authentic reviews of their products and services.

It is a self-serve platform that offers basic features such as:

  • Influencer Discovery 
  • Influencer analytics
  • Influencer information (phone number, emails, addresses)
  • Communication with influencers

Because Fohr wants to promote an honest and legitimate experience, they have a special feature called: Verified Reach.

This feature efficiently finds out if any influencers have fake followers.

Besides this, they offer other cool unique features:

  • Advanced Demographics
  • Competitor research
  • Statistics on hashtags

On their website you can sign up both as a brand/agency or as an influencer.

For influencers they offer a 7-day Free Trial.

For brands and agencies they offer a trial.

Supported platforms:

  • Instagram
  • Twitter
  • YouTube
  • Facebook
  • TikTok

Heepsy

Best for: Agencies, E-commerce, Startups, Brands

heepsy
Via: Google Search


Heepsy is a platform that aims to give the best service to every kind of business. 

They have the biggest database available on the market, offering basic features such as:

  • Influencer Discovery
  • Filtered search by location, engagement, audience etc.
  • Influencer metrics

Some of their more unique features include:

  • Audience demographics
  • Fake followers discovery

Despite not offering a free trial, they have a free version and their pricing starts at $49/ month.

Supported platforms

  • Instagram
  • YouTube
  • TikTok
  • Twitter
  • Facebook
  • Blog

Hivency

Best for: French market

hivency
Via: Google Search


This platform is mainly implemented in France and is the perfect tool for social media and Micro-Influencers.

Some basic features they offer include:

  • Influencer Discovery
  • Campaign analytics
  • Communication with influencers

They also have some interesting and unique ones such as:

  • Smart Matching
  • Fame Check
  • Reviews of the influencers

They do not have a free version, but they offer a demo for each of their paid plans.

Their plans start from 12.000€/ year, if billed yearly.

Supported platforms: Not specified

HypeAuditor

Best for: Fraud activity detection 

hypeauditor
Via: Google search


HypeAuditor is a great platform if you’re looking for genuine influencers; as it has a 95.5% success rate when detecting fraud.

This fully AI powered platform is guaranteed to have you covered as it has all the basic features, such as:

  • Influencer Discovery
  • 11M+ database
  • Metrics for influencer vetting
  • Analytical reports
  • Account growth tracking

They also include some other cool unique features:

  • Market & Trends Analysis 
  • Competitor Analysis
  • Fraud activity detection
  • Top 100 influencers

They have different pricing plans and all start at $299/ month. You can save 16% if you choose to be billed yearly.

They have a free version available and they also offer a free trial.

Supported platforms:

  • Instagram
  • YouTube
  • TikTok

HYPR

Best for: Beauty, fashion & travel influencers

hypr
Via: Google search

With HYPR you can discover and engage with influencers. 

HYPR has a database with 12M influencers so you are guaranteed to find something on there.

Basic features:

  • Influencer Discovery
  • Communication with influencers
  • Influencer stats
  • Influencer filters
  • Campaign Management

Unique features:

  • Demographic engagement data
  • Payment support
  • Performance benchmark for Instagram stories

HYPR does not have a free version, but offers a free trial.

Besides their free trial, you can always request a demo.

Platforms supported:

  • Instagram
  • YouTube
  • Pinterest
  • Twitter
  • Facebook

InBeat

Best for: Micro/Nano Influencers

inbeat
Via: Google Search


InBeat is an awesome platform with a user-friendly design.

They are an influencer discovery platform and thus they do not manage outreach; but they offer basic features:

  • Influencer Discovery
  • Campaign exporter

Some unique features they offer are:

  • Spam-checking influencers
  • Charity plan

They’re pricing starts from $35/month. However, you can get 4 month for free if you choose to be billed yearly.

They also offer a free trial for each of their plan AND they have a free version (Teaser plan)

Supported platforms:

  • Instagram
  • TikTok

Influence

Best for: Ease of use

influence
Via: Their website


Influence advertises themselves as being a “LinkedIn for Influencer Marketing”. 

They are a complete toolkit to run a successful Influencer Marketing campaign.

Some basic feature include:

  • Influencer Discovery
  • Built-in messaging 
  • Campaign analytics

And they offer unique features as well:

  • Behind the scenes commentary
  • Audience engagement

In terms of pricing, their plans start at only $4/month. 

They have both a free version and offer a free trial.

Supported platforms:

  • Instagram
  • Facebook
  • Twitter
  • Snapchat
  • Amazon
  • LinkedIn 
  • YouTube

Influencer

Best for: Selectively screened influencers

influencer

Influencer lets you partner with content creators and leverage from their followers. The platform was started by entrepreneur Ben Jeffries and Youtuber Caspar Lee. 

They’re extremely selective about the influencers they work with, so if this is important to you then Influencer is a good shout. 

Their technology will boost your brand’s campaigns efficiently with:

  • Creator Matchmaking
  • Campaign Management
  • Distribution
  • Reports & Analytics

Supported platforms: 

  • Instagram
  • Facebook
  • TikTok

Ghostlamp

Best for: Launching Influencer Marketing Campaigns

ghostlamp
Via:Google Search


Ghostlamp is a platform that helps brands and agencies to launch Influencer Marketing Campaigns

Their platform functions a bit differently.

You purchase “real impact for your brand” measure in their engagement metric for all social channels, EPIC.

Basic features include:

  • Influencer Discovery
  • Contracting Influencers
  • Paying Influencers through the platform

The pricing model is per feature and you have to contact them in order to get a quota. 

Supported platforms: Not specified

LaunchMetrics

Best for: Fashion, Luxury and Cosmetics brands.

launchmetrics
Via: Their Website


LaunchMetrics helps you build effective Influencer Marketing Campaigns.

They have dedicated tools for Fashion, Luxury and Beauty.

With LaunchMetrics you will get features such as:

  • Influencer Discovery
  • Database of verified influencers
  • Advanced filtering options
  • Results tracking

With the unique features they offer, you will be able to:

  • Simplify relationship management
  • Automate contract negotiations
  • Manage the content creation process

They do not offer any information about their pricing system, but they do offer a demo which you will have to sign-up for.

Supported platforms

  • Facebook
  • Instagram
  • Twitter
  • Pinterest
  • Youtube

Influencify

Best for: Consumer brands & marketers

influencify
Via: Their website


Influencify advertises themselves as being the #1 Influencer marketing platform.

They have a database with 16M+ influencers

Basic features include:

  • Influencer Discovery
  • Campaign Management
  • Internal messaging
  • Campaign Analytics

The unique features that put Influencify on the best influencer marketing platforms list are:

  • Built-in payment system
  • Influencer reviews
  • Audience overlap

For pricing plans, you will have to contact them.

Supported platforms:

  • Instagram
  • Facebook
  • Twitter
  • YouTube
  • TikTok

Influential

Best for: Transparent data and machine learning

influential
Via: Google search


Influential is an AI-powered platform.

It is easy to use and allows you to market different types of information.

Some of the common features include:

  • Campaign Management
  • Analytics & reporting

They also offer more unique features such as:

  • Creative strategy
  • Media strategy
  • Behavioral data

Influential does not specify their pricing plans, but you can request a demo and they will contact you within 24 hours.

Influential is a partner of the following platforms:

  • Facebook
  • Instagram

Influo

Best for: Connecting influencers with brands and agencies

influo
Via: Influo LinkedIn

Whilst Influo is a small platform that has a community of 5283 people, it still makes the list of best influencer marketing platforms due to its broad range of features.

The platform offers basic features such as:

  • Influencer Discovery
  • Advanced search
  • Direct communication
  • Campaign Management
  • Activity tracking

Influo also offers unique features:

  • Engaging with likes and comments

They do not specify what kinds of pricing plans they offer, but you can sign up for free.

Supported platforms

  • Instagram
  • YouTube

Influry

Best for: Automating micro-influencer campaigns

influry
Via: Their website


Influry is a Berlin based social media growth platform. They offer high reachability and detailed analysis, and pricing starts at $29 a month. 

Features: 

  • Influencer discovery
  • Fake follower check
  • Personal account manager

Unique features:

  • Retargeting ads

Intellifluence

Best for: Businesses of all sizes

intellifluence
Via:Google Search


Intellifluence is an affordable influencer marketing solution.

Some of their basic features are:

  • Influencer Discovery
  • Campaign Management
  • Influencer Relationship Management

Of course, they offer more unique features as well:

  • Payment tracking
  • Amazon reviews
  • iOS and Android marketplaces
  • Podcast(s)
  • SoundCloud

Their pricing plans start from only $99/month.

They do not offer a free trial, but you can take a self-guided demo.

Supported platforms

  • Facebook
  • Twitter
  • Instagram
  • Pinterest
  • YouTube
  • LinkedIn
  • Twitch
  • TikTok
  • Reddit
  • Blogs

Izea

Best for: Experience in the field

izea
Via: Google Search

Founded in 2006, Izea is a pioneer in the Influencer Marketing Platforms.

If you’re looking for a company with a lot of experience, Izea is your choice.

The platform of course includes the most basic features:

  • Influencer Discovery
  • Advanced Search filters
  • Influencer analytics
  • Campaign Management

But they offer unique features as well:

  • Social Media Benchmarking
  • Audience Demographic Data
  • Payment Tracking

They do not have a free version, but they do offer a free trial. 

Their pricing starts at $149/month

Supported Platforms:

  • Instagram
  • TikTok
  • Facebook
  • Twitter
  • Blogs
  • Pinterest
  • Snapchat

Join

Best for: Small and medium sized businesses in Europe.

join
Via: Their website


Join is an AI-powered platform that helps small and medium-sized businesses in Europe to find relevant influencers.

It is a very useful app, offering basic features such as:

  • Influencer Discovery
  • Analytics
  • Campaign Management
  • Advanced filters

Besides these, Join also offers special features:

  • Influencer Relationship Management
  • ROI tracking
  • Payment tracking
  • Audience filters

The pricing model is per user and it starts from $99/month.

Good news? They offer a free trial!

Supported platforms:

  • Instagram
  • YouTube
  • Facebook
  • Twitter

Keepface

Best for: Detailed performance reports

keepface
Via: Their website


Keepface is an excellent platform for finding real engagement rates and scores of influencers.

Some of the basic features they offer are:

  • Influencer Discovery
  • Analytics
  • Advanced filters
  • Communication with influencers
  • Campaign Management

Keepface also offers the following unique features:

  • Fake follower detection
  • Audience analytics

Their pricing plans start with only $49/month and if you want more than they are offering in their Professional plan ($490/month) you will have to contact the sales team.

They have a free version, and offer a free trial for each of their pricing plans. 

On top of that, you can also request a demo.

Supported platforms: Not mentioned

Klear

Best for: All in one Influencer Marketing Platform

klear
Via: Their website


Klear is an Influencer marketing solution that lets brands find and analyze Influencers.

They offer some great basic features:

  • Influencer Discovery
  • Influencer insights
  • Advanced filters
  • Campaign Management
  • Communication with influencers

But they have some special features as well:

  • Audience demographics
  • Influencer Relationship Management
  • Fake follower detection

The pricing plans are not mentioned on their website.

However they do say that their team can provide you with a custom plan, specifically designed for your needs.

If you’re not sure Klear is for you, just schedule a demo to learn more. 

Supported Platforms:

  • Instagram
  • YouTube
  • TikTok
  • Twitch
  • Facebook

Kolsquare

Best for: Brands and Agencies

kolsquare
Via: Their website


Kolsquare is an excellent platform with a very user-friendly interface.

It helps marketers discover and contact the influencers

The basic features offered by Kolsquare are:

  • Influencer Discovery
  • Analytics
  • Campaign Management
  • Advanced filters

However, they do offer some unique features as well:

  • Key Opinion Leaders’ statistics (with their chrome extension)
  • Audience filters

Unfortunately they do not have a free version, nor offer a free trial.

They do offer a demo and you will have to contact them for further information.

Supported platforms:

  • Instagram
  • Facebook
  • Twitter
  • YouTube

Lefty

Best for: Leading lifestyle brands

lefty
Via: Their website


Lefty helps B2C brands and agencies optimize their influencer relationships through their end-to-end platform.

They offer common features such as:

  • Influencer Discovery
  • Campaign Management
  • Reporting 
  • Analytics
  • Communication with influencers
  • Advanced filters

Some of their special features include:

  • Insights on competitors’ brand
  • Influencer performance
  • Audience insights
  • Find similar influencers

The pricing model is per feature and starts at $590/ month.

They do not have a free version, but offer a free trial.

Supported platforms:

  • Instagram
  • YouTube

Linqia

Best for: Matching you with the right mix of influencers

linqia
Via: Their website


Linqia partners you with people that can help you in your Influencer Marketing Campaigns.

As of right now, they work only in the US and Canada.

Linqia offers the following basic features:

  • Influencer Discovery
  • Campaign Management
  • Advanced filters
  • Analytics

To find out the pricing plans you will have to book a demo via here.

Supported platforms:

  • Instagram
  • Facebook
  • Pinterest
  • TikTok
  • Twitter
  • YouTube

Lumanu

Best for: Direct-to-consumer brands

lumanu
Via: Their website


Lumanu is an Influencer Marketing platform that helps both creators and brands.

For the brands, they offer the following basic features:

  • Content management 
  • Communication with influencers

But they offer special features as well:

  • Social Media Monitoring
  • Payment tracking

Lumanu has not provided pricing details yet and you will have to “Request Access” in order to use their platform.

Good news is that you can schedule a demo to learn more about how to use Lumanu.

Supported platform: 

  • Instagram

Mavrck

Best for: Integrated marketing programs

mavrck
Via: Their website


Mavrck makes Influencer Marketing easy.

They offer basic features such as:

  • Influencer Discovery
  • Advanced filters
  • Influencer insights
  • Campaign Management
  • Analytics

But they have some special features as well:

  • Influencer ratings and reviews
  • Payment tracking

They do not offer any information about pricing options.

But you can book a demo to see how it works.

Supported platforms:

  • Instagram
  • Facebook
  • YouTube
  • Pinterest
  • Twitter
  • Blogs

Modash

Best for: Growth

modash
Via: Their website


Modash is a global influencer search engine that prioritizes growth.

They verify the influencer’s audience, check their followers and get powerful insights about them.

Modash offers lots of basic features:

  • Influencer Discovery
  • Campaign Analytics
  • Campaign Management
  • Advanced filters
  • Influencer Tracking
  • Social Media Monitoring

Special features include:

  • Fake follower detection
  • Social Media monitoring
  • Content Management

Their pricing plans start at $109/month and you can always contact them if you want to go bigger than their “Advanced” plan ($498/month).

You can also save 10% if you choose to be billed yearly.

They offer a limited free trial of 14 days.

Supported platforms:

  • Instagram
  • YouTube
  • TikTok

MuseFind

Best for: Customer Relationship Management

musefind
Via: Their website


MuseFind is designed for businesses of all sizes.

It helps you manage and organize Influencer Marketing processes.

They offer bas features such as:

  • Influencer Discovery
  • Campaign Management
  • Advanced filters
  • Communication with Influencers

The do offer special features as well:

  • ROI tracking
  • Communication templates

MuseFind does not offer a free trial.

Their pricing model is per feature and starts from $25/month. They do not have a free version.

Supported platforms: Not specified

NinjaOutreach

Best for: Marketers and marketing agencies

ninjaoutreach
Via: Their website


NinjaOutreach lets you find Instagram and YouTube Influencers.

You can manage big campaigns and multiple projects easily.

Some of the basic features available are:

  • Influencer Discovery
  • Advanced filters
  • Campaign Management
  • Communication with Influencers

Some of their more advanced features are:

  • Email Distribution
  • Direct Mail Management
  • Article Author Database

NinjaOutreach offers a free trial.

Their pricing starts at $119/month and they also have a free version available.

Supported Platforms:

  • Instagram
  • YouTube

NoxInfluencer

Best for: YouTube

noxinfluencer
Via:Their website


This is an excellent platform for YouTubers and brands who want to collaborate with YouTubers.

They also offer some tools for other Social Media platforms.

NoxInfluencer offers great basic features:

  • Influencer Discovery
  • Campaign Management
  • Analytics
  • Advanced filters

Some of their more advanced features that make NoxInfluencer one of the best influencer marketing platforms are:

  • Audience filters
  • Social Media Monitoring

They have different pricing plans, starting from only $29/month. You have a discount on quarterly and yearly bills.

You can contact them to make your own custom plan.

They offer both a free version and a free trial. 

Supported platforms:

  • YouTube
  • Instagram
  • TikTok
  • Twitch

Onalytica

Best for: Building relationships with social media influencers

onalytica
Via:Their website


Onalytica is an award-winning platform founded in 2009.

Beside Influencer Marketing services, they offer social media marketing services.

They offer basic features such as:

  • Influencer Discovery
  • Campaign Management
  • Analytics
  • Communication with Influencers
  • Succes tracking
  • Advanced filters

Their more advanced features include:

  • Identifying influencers with a brand affinity for your competitors
  • Brand share benchmarking
  • Always-on program

They do not specify their pricing model and you have to contact them in order to become a member.

Supported platforms: Not mentioned

Peg

Best for: One-tool that does it all

peg
Via: Their website


If you’re looking for a platform that ranks high in every aspect, Peg is for you.

Influencer Marketing Hub rate 5/5 start in each of the following categories:Search, Management Tools, Interface/Ease of Use and Reporting/Analytics.

You can expect from Peg to deliver result by using basic features like:

  • Influencer Discovery
  • Analytics
  • Advanced filters
  • Data exporting
  • Facebook/Google Ads

They also have more advanced features:

  • Audience demographics
  • Engagement levels
  • Brand safety checker

Peg does not offer any information about their pricing system.

If you are interested in using the platform, you can request a demo.

Supported platforms:

  • Instagram
  • YouTube

Pitchbox

Best for: Digital Marketing and SEO agencies

pitchbox
Via: Their website

Pitchbox is an Influencer outreach and link building platform for SEO agencies.

They have many features that are not necessarily related to Influencer Marketing. They offer Display Advertising, SEO, Link Management Tools etc.

However, in terms of Influencer Marketing, some basic features they offer are:

  • Influencer Discovery
  • Campaign Management
  • Campaign Analytics
  • Advanced filters

Of course, the offer more advanced features as well:

  • Influencer Relationship Management
  • Slack Integration
  • Network Management

They do not mention their prices so you will have to contact them in order to get information in that regard.

They do offer the option to book a demo.

Supported platforms: Not mentioned

PopularPays

Best for: Augmented marketing and promotion.

popularpays
Via: Their Website


PopularPays is an augmented marketing and promotion platform.

With the help of this you can connect and collaborate with influencers and track your campaign

They offer basic solutions such as:

  • Influencer Discovery
  • Campaign Analytics
  • Campaign Management
  • Influencer Tracking
  • Advanced filters

While also offering special features:

  • ROI Tracking
  • Social Media Monitoring
  • Influencer Relationship Management

They have different types of pricing.

They offer packages where you just have to develop your concept and contact them. They will get back to you with an offer.

They offer subscription plans (Lite & Suite). And they offer Single buy as well which allows you to activate a single campaign. For both of these you will have to contact the Sales Team.

They do not have a free version. However, you can request a demo to see if PopularPays is for you. 

Supported platforms:

  • Instagram
  • Pinterest
  • TikTok
  • YouTube

Qoruz

Best for: Influencer Marketers, Media Planners and Brand Managers

qoruz
Via: Their Website


Qoruz believes in creating trust by building bridges between brands and influencers.

They offer transparent influencer information and can detect influencer fraud.

Some of the basic features they offer are:

  • Influencer Discovery
  • Advanced filters
  • Influencer insights
  • Campaign tracking

But they also provide other complex features such as:

  • Audience demographics
  • Audience sentiment analysis
  • Influencer past associations
  • Influencer fraud detection

They have different pricing plans that start at ~$275/ month if billed yearly. Their prices are in indian rupees.

They offer a free trial.

Supported platforms:

  • Facebook
  • Instagram
  • YouTube

Reachbird

Best for: Tech-driven Influencer Marketing

reachbird
Via: Their website


Reachbird is a tech-driven influencer marketing agency. They have an ai-supported all-in-one technology.

They advertise themselves as being transparent and innovative.

They offer the most basic features:

  • Influencer Discovery
  • Influencer Analytics
  • Advanced filters
  • Campaign Management
  • Campaign reporting

While providing other great features as well:

  • Influencer Relationship Management
  • Audience analysis
  • Payment processing

They do not provide a lot of information about pricing.

For that you will have to contact them directly.

Supported platforms:

  • Instagram
  • Pinterest
  • YouTube
  • TikTok

Referazon

Best for: Amazon Influencers

referazon
Via:Their website


Referazon is an influencer marketing platform which specializes in finding amazon influencers.

They offer basic features such as:

  • Influencer Discovery
  • Campaign Management
  • Advanced filters

And they also offer some more unique features like:

  • In-depth training videos
  • Content Engagement Tracking
  • Audience Size Stats

They have 2 pricing plans. Right now they have a limited time offer for only $19.99/month. This plan is dedicated to brands.

If you’re an agency, you will have to contact them.

They offer a free 14-day trial.

Supported platforms:

  • Amazon

Scrunch

Best for: Managing digital content

scrunch
Via: Their Website


Scrunch is an Influencer Marketing tool that connects brands and agencies with influencers of all kinds.

They have 20M influencers across 6 platforms.

Some of the basic features include:

  • Influencer Discovery
  • Advanced filters
  • Analytics
  • Campaign management

They also offer more special features:

  • Audience demographics
  • Courses

They offer a free 7-day trial.

Supported platforms:

  • TikTok
  • Twitter
  • Twitch
  • Facebook 
  • YouTube
  • Blogs

ShopMyInfluens

Best for: Influencer Marketing tracking

shopmyinfluens
Via:Their website


ShopMyInfluens is a french Influence Marketing platform.

It allows its users to track their sales statistics, check their turnovers and keep an eye on the influencer’s performance.

They have the following basic features:

  • Influencer Discovery
  • Campaign Management
  • Analytics
  • Influencer statistics

And their advanced features include:

  • ROI tracking

They do not offer detail in regard to their pricing.

However, you can contact them for a demo.

Supported platforms: Not mentioned.

Shoutcart

Best for: Price/Quality ratio

shoutcart
Via: Their website


Shoutcart is a great platform if you’re looking for famous people.

They feature celebrities such as Akon and Ludacris.

They have the basic features:

  • Influencer Discovery
  • Advanced filters
  • Analytics
  • Post tracking and stats

As well as some other more unique features:

  • Shoutout score for Influencer authenticity and accuracy
  • In-app payment
  • Audience demographics

They have 3 types of pricing plans.

You can either choose to pay 10% or $10 per influencer on top of each order. 

Or you can choose between the Startup ($49/month) or Pro ($99/month) plan. Save 50% if you get billed yearly

Supported platforms:

  • Instagram
  • Facebook
  • TikTok
  • YouTube
  • Twitter

ShowMB

Best for: Social media rank

showMB
Via: Their website


Discover new business opportunities with ShowMB.

This platform is an AI-powered Influencer Marketing and Campaign Management Platform.

They offer basic features such as:

  • Influencer Discovery
  • Advanced filters
  • Campaign Management 
  • Analytics 

As one of the best influencer marketing platforms, they offer additional features such as:

  • Verified Influencers
  • Secure payments
  • Free advice from specialists
  • Audience data
  • Influencer ratings

They have 3 types of pricing plans, starting at only $14/month. They also have a free limited version.

They offer a one month free trial

Supported platforms:

  • WordPress
  • Facebook
  • Twitter
  • LinkedIn
  • Instagram
  • Pinterest
  • YouTube

Sideqik

Best for: Custom implementations using API

sideqik
Via: Their website


Sideqik is an end-to-end solution that provides Influencer Marketing at scale. 

Some of the basic features they offer are:

  • Influencer Discovery
  • Advanced filters
  • Campaign Management
  • Influencer insights
  • Analytics
  • Communication with influencers

But they do also offer:

  • Audience demographics
  • Conversion Tracking

They do not offer information about pricing, but you can request a demo from them.

Supported platforms: 

  • Facebook
  • Instagram
  • Twitter
  • Pinterest
  • YouTube
  • TikTok
  • Twitch

Social Bond

Best for: Smart Social Media

socialbond
Via: Their website


Social Bond is an easy to use, subscription based platform. 

It offers quick access to a set of tools for Smart Social Media.

They include basic features such as:

  • Influencer Discovery
  • Advanced filters
  • Analytics
  • Detailed reports
  • Influencer Analysis
  • Campaign Management

While also offering more unique ones:

  • Audience demographics
  • Credibility rate
  • Rating and ranking

They have 3 different pricing options. They are subscription based and start from $49/ month

They do not have a free version, but they offer a free 30-day trial.

Supported platforms:

  • Pinterest
  • Facebook
  • LinkedIn
  • YouTube
  • Snapchat
  • Blogs

SocialBook

Best for: Efficiently running and Managing Influencer marketing campaigns

socialbook
Via:Their website


SocialBook makes it easy to search for the right influencer for your brand.

You can track your campaign KPIs, verify influencers, reach out to influencers and much more!

Some of the basic features include:

  • Influencer Discovery
  • Advanced filters
  • Analytics
  • Campaign Management

SocialBook offers advanced features as well:

  • Fake followers discovery
  • Payment Tracking
  • Influencer Relationship Management

SocialBook has a free version and a free trial as well.

For Brands, they have plans starting at $499/ month and you get 2 months free if you choose to be billed yearly.

Supported platforms:

  • Instagram
  • YouTube
  • Twitch
  • TikTok

Socialix

Best for: Influencer Relationship Management

socialix
Via: Google Search


Socialix helps you measure the performance of your campaign.

As one of the best influencer marketing platforms, Socialix allows you to automate your workflow, saving you tons of hours of work.

They offer basic features such as:

  • Influencer Discovery
  • Analytics & Reporting
  • Advanced filters
  • Campaign management 
  • Communication with influencers

The unique features include:

  • Audience demographic 

They do not mention anything in regard to their pricing.

However, you can request a demo.

Supported platforms: Not mentioned

Sponsokit

Best for: Smart Influencer Marketing

sponsokit
Via: Their website


Sponsokit lets you scale your influencer network and manage your campaigns.

They offer flexible and custom plans.

Their basics features include:

  • Influencer Discovery
  • Influencer demographics
  • Advanced filters
  • Campaign Management
  • Insights

They offer some unique features as well:

  • Payment Tracking
  • Forecasts

They offer different pricing options, starting at only 87€/month.

They also offer a free 14-days trial. 

Supported platforms:

  • YouTube 
  • Instagram

The Cirqle

Best for: Creating, selling and sharing content

the cirqle
Via: Their website


The Cirqle is a platform that lets you create, sell and share content with the help of influencers.

They use an AI Powered Matchmaker to find the perfect creators for your brand.

The Cirqle has the following basic features:

  • Influencer Discovery
  • Advanced filters
  • Data
  • Analytics
  • Campaign Management

Their more advanced features include:

  • Audience Demographics
  • Payment Tracking

They do not offer a lot of information about their pricing system.

However, you can contact them to get a demo.

Supported platforms:

  • Instagram
  • Facebook
  • TikTok
  • Snapchat

Tidal Labs

Best for: Scaling your creator community

tidal labs
Via: Their website

Tidal is an excellent platform for those who want to scale their creator community.

The platform lets you run streamlined campaigns, manage your content, track your ROI and much more!

Other basic features are:

  • Influencer Discovery
  • Advanced filters
  • Analytics
  • Campaign Management

But they also include the following unique features:

  • Payment Tracking
  • Audience Demographics

You will have to contact them in order to get information about pricing.

Supported platforms: Not mentioned.

Traackr

Best for: Diversity. They power hundreds of campaigns in 80 countries

traackr
Via: Capterra


Traackr is an amazing company if you’re looking for experience and trustworthiness.

They have worked with brands like: Michelin, L’oreal and Samsung.

They offer the following basic features:

  • Influencer Discovery
  • Advanced filters
  • Campaign Management
  • Data
  • Analytics

While offering some unique ones as well:

  • ROI tracking
  • Influencer Relationship Management
  • Social Media Monitoring
  • Market Benchmarking

In order to get pricing information you will have to contact traackr team.

Supported platforms: Not specified

Tribe

Best for: Branded content made by micro-influencers

tribe
Via: G2.com


Tribe offers two types of campaigns: content campaign and influencer campaign.

They prevent creators with fake followers from submitting content

Among their basic features, they offer:

  • Influencer Discovery
  • Campaign Management

While they also provide some other more advanced features:

  • Fake follower discovery

They have different pricing plans that are bound to meet your needs.

You can choose to pay-per-use or contact them to find more details about their annual paid plans.

Supported platforms:

  • Instagram

Tribe Dynamics

Best for: Advanced influencer marketing analytics

tribe dynamics
Via: Their website


Tribe Dynamics is perfect if you’re looking for advanced analytics.

They have 5 awards from g2.com that include Leader (Fall 2020) and Best Usability (Fall 2020)

Their basic features include:

  • Influencer Discovery
  • Advanced filters
  • Analytics
  • Data
  • Campaign Management

As an unique feature, they offer Competitive Insights.

Their pricing starts at $1500/month and you can also choose to have add-ons. 

You can also schedule a demo to see how Tribe Dynamics works.

Supported platforms: Not mentioned

Upfluence

Best for: Broad platform coverage

upfluence
Via: Their website


Upfluence is a wonderful app if you’re looking for something that covers a lot of ground.

They support plenty of well-known apps.

The have basic features such as:

  • Influencer Discovery
  • Campaign Management
  • Advanced filters
  • Data
  • Analytics

And also some unique features like:

  • Payment tracking
  • Event Management
  • Training materials

Supported platforms:

  • Instagram
  • YouTube 
  • Facebook 
  • Twitch 
  • TikTok 
  • Twitter 
  • Pinterest 
  • Blogs

They offer 3 pricing plans. However, you will have to contact Upfluence in order to find out how much is each plan.

They also offer a free trial.

Wearisma

Best for: Free tools

wearisma
Via: Their website


Wearisma is a great platform for its free tools: Engagement Rate Benchmark Tool and Engagement Rate Tracker Tool.

Besides these tools, they also have basic features which come with paid plans:

  • Influencer Discovery
  • Advanced filters
  • Campaign Management
  • Analytics & Reporting
  • Insights

But they also offer more advanced features like:

  • Growth Benchmarking
  • 24-7 client services

They do not offer too many details about their pricing system and you will have to contact them in order to find out more details.

Supported platforms:

  • Instagram
  • TikTok
  • YouTube
  • Weibo

Woomio

Best for: Improving ROI

woomio
Via their website


Woomio is a Danish-based platform that scores highly for improving ROI. It has a database of 91 million influencers and counts over 5000 agencies and brands among its user base. 

Basic features: 

  • Influencer discovery
  • Campaign management and outreach

Unique features: 

  • Automatic influencer tracking 
  • Performance prediction 

Unfortunately, there’s no pricing information on Woomio’s website. However, they do offer a free audience analytics tool. 

Supported platforms: 

  • Instagram
  • Facebook
  • Twitter 
  • YouTube

ZINE

Best for: Tailored Solutions

zine
Via:Their website


ZINE is an Influencer Marketing Platform that offers tailored solutions for brands of any size.

With ZINE you can run effective campaigns to maximize your ROI.

They have the following basic features:

  • Influencer Discovery
  • Advanced filters
  • Campaign Management
  • Insights
  • Communication with influencers

And they offer some advanced features such as:

  • Payment tracking
  • Influencer Success evaluation
  • Training

They do not provide information about their pricing system so you will have to contact them.

Nevertheless, ZINE offers a demo.

Supported platforms:

  • Instagram
  • Facebook
  • Twitter 
  • YouTube
  • Blogs

Conclusion

There is a right platform for everyone!

Each of the 70 platforms mentioned above are different and unique in their own way, so there’s something for everyone. 

Working with influencers can be difficult at times, but with an influencer marketing platform you will be able to: 

  • Drive more sales
  • Create brand awareness
  • Inspire trust
  • Save time
  • Save money
  • Get the correct information
  • Create partnerships

A well-managed collaboration brings amazing results, which could snowball. Once you’ve worked with one influencer, you could be recommended to others who will then be super keen to work with you.

Whether you’re a novice or a pro, hopefully this guide has given you a bit more information about influencer marketing and the best influencer marketing platform for you. 

Influencer collaborations are a relatively new addition to marketing. But with a little bit of research and some assistance from a good influencer marketing platform, you should be on your way to a great collaboration in no time. 

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